Shop the Equipment. Walk the Warehouse. Build the Facility Right.
Pure Craft Industries gives commercial fitness buyers one controlled path from online shopping to project execution: shop equipment, inspect warehouse inventory by appointment, evaluate Intenza Fitness and PCI Equipment Line solutions, plan the facility, secure leasing options, coordinate delivery, and support the equipment lifecycle after installation.
Shop Commercial Fitness Equipment by Collection
PCI is built for buyers who want options. You can shop online, compare products, request help selecting equipment, visit the warehouse by appointment, review leasing paths, or move directly into a complete facility plan.
A Real Buying Path — Not Just a Product Page
Some buyers want to browse first. Some want to compare categories. Some want to build a list. Some want to inspect equipment in person. Some need financing. PCI supports each path without forcing a blind purchase.
- Shop full equipment collections online.
- Review strength, cardio, plate-loaded, functional trainers, racks, storage, and facility categories.
- Use product browsing as the first step toward a quote, warehouse visit, or facility plan.
- Request support when the equipment needs to match room dimensions, budget, timeline, or user profile.

Shop First. Consult When Needed.
Browse the collections, identify what fits, then schedule a consultation or warehouse appointment to confirm the right equipment path.
PCI Equipment Line
Commercial fitness equipment for facility builds, upgrades, and replacements.
Shop PCIPlate Loaded
Heavy-use strength systems for commercial and performance environments.
Shop Plate LoadedCardio Equipment
Bikes, ellipticals, treadmills, rowers, stair climbers, and cardio systems for high-use facilities.
Shop CardioA Flagship Commercial Fitness Warehouse for Serious Buyers
PCI now offers appointment-only warehouse access for customers who want to see, evaluate, compare, and reserve equipment before committing to a project. Buyers can inspect available inventory, review quality, confirm fit and function, and move quickly.
See It. Select It. Reserve It.
Use this position for a future warehouse video. Sits after online shopping and before consulting.
Intenza Fitness + Pure Craft Industries
Pure Craft Industries works with Intenza Fitness to support premium commercial fitness environments that require stronger cardio, cleaner design, better user experience, and professional project execution.
Intenza gives PCI customers access to elevated cardio platforms for hospitality, corporate wellness, universities, multifamily properties, private clubs, municipal recreation, and high-end training facilities. PCI brings the field execution: equipment selection, layout review, acquisition strategy, delivery coordination, installation planning, service planning, and lifecycle support.
Premium Cardio. Built Into a Real Facility Plan.
PCI connects Intenza Fitness equipment with layout planning, acquisition strategy, delivery coordination, installation support, and long-term lifecycle planning.
Intenza IPRA
Recumbent Bike
This is a single Intenza IPRA demo recumbent bike available through Pure Craft Industries. Premium commercial cardio built for hospitality, corporate wellness, multifamily, recreation, private club, and performance facility environments. Demo pricing. Full manufacturer coverage. One unit only.
Fitness Facility Consulting Built Around Real Operations
PCI consulting is for buyers who need more than a shopping cart. We help evaluate the facility, define the equipment strategy, identify operational needs, review inventory availability, and create a practical path from selection to installation and support.
What PCI Helps You Determine
We evaluate how the space will be used, what equipment belongs in the room, what can be sourced quickly, how the layout should flow, and whether the project should be purchased, financed, leased, phased, or supported through trade-in value.
- Equipment mix by user type, training style, facility size, and demand.
- Strength, cardio, dumbbell, rack, turf, storage, and open-space planning.
- Online collection review and warehouse inventory review.
- Budget alignment for new equipment, replacement cycles, trade-ins, leasing, and phased upgrades.
- Installation, delivery, service access, maintenance planning, and lifecycle control.

Online Store + Project Support
Customers can shop directly online or use PCI as a project partner. The point is control: browse, compare, request help, inspect inventory, finance when qualified, and move forward cleanly.
Facility Design, Programming & Real-World Layout Development
A successful facility starts before equipment is ordered. PCI defines the user profile, training zones, traffic flow, flooring needs, service access, shopping path, budget path, leasing options, warehouse availability, and replacement strategy.

What We Solve
Poor spacing, wrong product mix, weak traffic flow, unclear budgets, fragmented vendors, inventory uncertainty, and no lifecycle plan.
Flexible Funding Paths for Online Orders and Commercial Fitness Projects
PCI helps customers evaluate acquisition paths before a purchase or project is finalized. For qualified customers, leasing and financing can help preserve cash, support phased upgrades, accelerate improvements, and align payments with operating budgets.
New Vision Leasing
Available for customers exploring equipment leasing for commercial fitness purchases, upgrades, replacement cycles, and phased procurement.
Geneva Capital
Available for commercial equipment financing, larger purchases, project-based equipment needs, and structured acquisition planning.
A Controlled Path From Online Shopping to Long-Term Support
Shop
Browse collections, categories, and equipment options online.
Visit
Schedule warehouse access to inspect available equipment.
Consult
Review space, users, goals, budget, timeline, and needs.
Plan
Build layout around flow, spacing, flooring, and training zones.
Fund
Evaluate purchase, leasing, financing, trade-in, and phases.
Execute
Coordinate delivery, logistics, installation, staging, and turnover.
Support
Maintain, service, replace, trade in, and plan lifecycle.
Commercial Strength, Cardio, Flooring & Facility Systems
The PCI Equipment Line supports online shopping, full facility buildouts, replacement cycles, dealer opportunities, warehouse inventory review, and commercial procurement. Options may include new, remanufactured, refurbished, used, and project-specific solutions.
Product Education Block
Use this position for future PCI Equipment Line product videos, walkarounds, or performance demonstrations.
Online Shopping, Consulting, Warehouse Access, Financing, Equipment, Installation & Lifecycle Support
Online Shopping
Shop commercial fitness collections online and use PCI support when product selection requires guidance.
Warehouse Access
Appointment-only inventory review for serious buyers who want to inspect, select, and reserve equipment.
Intenza Fitness Solutions
Premium commercial cardio solutions integrated into PCI facility planning, equipment sourcing, installation coordination, and lifecycle support.
Facility Consulting
Strategic review of space, users, equipment needs, budget, phasing, and long-term direction.
Leasing & Financing
Project funding paths through New Vision Leasing and Geneva Capital for qualified customers.
Equipment Procurement
PCI Equipment Line, cardio, strength, storage, accessories, replacement units, and packages.
Flooring Systems
Rubber flooring, performance flooring, impact areas, turf lanes, and usage-specific planning.
Delivery & Installation
Project coordination, delivery sequencing, installation support, staging, and turnover.
Lifecycle Planning
Capital planning, replacement schedules, phased upgrades, and long-term facility control.
Dealer Access for Contractors, Developers, Operators & Fitness Industry Professionals
Pure Craft Industries is building a structured national dealer platform around the PCI Equipment Line, online shopping, warehouse inventory access, Intenza Fitness opportunities, and commercial fitness solutions. Approved dealers can access equipment opportunities, protected pricing paths, project collaboration support, and acquisition options.
What to Prepare Before PCI Reviews Your Project
Start by shopping online, building a product list, sending facility details, or requesting warehouse access. The more accurate the starting information, the faster PCI can evaluate the correct equipment path.
Send What You Have. PCI Will Help Organize the Rest.
A project can begin with online collection links, a product list, plan, sketch, photos, replacement list, budget target, public bid, or a conversation about what the facility needs to become.

The Goal of the First Review
Confirm products, facility needs, acquisition path, warehouse availability, and the practical route for quote development, delivery, installation, and support.
Start the Project Conversation
Best Next Step
Shop online, send product links, share the facility size, budget range, desired equipment mix, photos, drawings, bid documents, replacement needs, or warehouse visit request. PCI can review the correct path.
Start Online. Confirm in Person. Build With Pure Craft Industries.
Shop equipment online, request appointment-only warehouse access, review Intenza Fitness cardio solutions, apply for leasing, or start a full commercial fitness facility plan with PCI.