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Pure Craft Industries

Fitness environments built to perform.

Pure Craft Industries helps customers plan, source, install, service, maintain, refurbish, replace, recycle, and reset complete fitness environments. We support projects from concept to completion with equipment procurement, facility consulting, delivery, installation, warranty support, and lifecycle planning.

Start Your Project Shop PCI Equipment Line Consult on a Facility

Commercial fitness environment with cardio equipment

Build the space before you buy the equipment.Consulting, procurement, installation, service, and lifecycle support.

40+Years of construction, facility, equipment, project, and service experience.

6,000+Facilities supported across commercial, institutional, municipal, public safety, athletic, and private markets.

4Procurement paths: new, remanufactured, refurbished, and used equipment.

5+5Warranty support may include up to 5 years parts and 5 years labor on qualifying equipment.

Equipment Architecture

Clean product paths. One master catalog.

Each CTA below has a direct terminating path. No dead collections. No accessory/flooring placeholders.

PCI Equipment Line

Complete Pure Craft equipment platform.

Cardio Equipment

Treadmills, ellipticals, bikes, climbers, and rowers.

Plate Loaded Strength

Commercial strength machines for training floors.

Shop Plate Loaded

Functional Trainers

Cable systems for commercial versatility.

Shop Functional Trainers

Benches

Flat, adjustable, utility, and commercial benches.

Storage

Dumbbell racks, plate storage, and organization.

Cable Attachments

Handles, bars, ropes, straps, and cable accessories.

Shop Attachments

Facility Design

Layout, flow, product fit, and facility planning.

Treadmills Ellipticals Stationary Bikes Fan Bikes Climbers Rowers

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