We’re thrilled to welcome you to the Pure Craft Industries Wholesale Dealer Program — an exclusive opportunity to access our premium commercial fitness equipment and modular build solutions, backed by over 30 years of industry excellence.
Our Legacy of Execution
With more than three decades of expertise in international sourcing, logistics, and modular construction, our team has successfully delivered over 6,000 commercial and fitness facility projects across the United States.
We are not brokers. We are builders. From container gym solutions to permanent-grade commercial interiors, our systems are designed, engineered, and delivered for real-world performance — fast, durable, and code-compliant.
Dealer Program Benefits
✔ Streamlined Online Application
Get started today at purecraftind.com/pages/wholesale-signup. Please include your business credentials, Tax ID, or FEIN for review.
✔ Selective Dealer Enrollment
We offer limited dealer slots to maintain exclusivity and ensure market support. Every application is reviewed for alignment with our quality, ethics, and long-term partnership vision.
✔ Wholesale Pricing & MAP Enforcement
All equipment pricing is set to MAP (Minimum Advertised Price) on our site, ensuring strong margins and market protection for every dealer.
✔ Daily Inventory Updates & Fast Shipping
With 10+ containers currently on the water and U.S. warehousing, we provide real-time stock updates and ship most orders within 24–48 hours.
✔ Legendary Build Quality
This lineup draws direct inspiration from the iconic Life Fitness Pro2 Series, engineered by one of the industry's most respected OEMs.
✔ Support When You Need It
Our U.S.-based service team is available for parts, shipping updates, and technical support at service@purecraftind.com.
🔗 Ready to Partner With a Proven Leader?
Click below to join the movement:
👉 https://purecraftind.com/pages/wholesale-deals
https://purecraftind.com/collections/pure-craft-strength-line
For any immediate questions, reach out to:
📧 info@purecraftind.com
📞 (815) 690-9469
We look forward to building something great together.
Sincerely,
Michael Lyons
President, Pure Craft Industries